Fictional example. No API calls were made to create this report. This is not customer data or a real campaign result.

Sourcevine / Competitor Content Brief

Reusable-bottle content plan

2 profiles · 4 sampled posts · Additional pages not read

Report generated: 2026-10-04T09:05:00Z. Collection times appear beside the evidence.

Recommended next move

Start with a practical size-guide test, then a care FAQ.

Size comparisons appear in two of four sampled posts; cleaning appears in one. These are content leads, not performance winners.

Two posts per profile cannot establish a reliable outlier baseline. No video was watched.

Your action plan

Proposals based on the sample. Verify product facts before using draft copy.

Test first

Make size and fit easy to judge

Two sampled captions cover size comparisons, making this a broader topic lead than the single care example.

Evidence: TT02, IG01

Proposed copy

Which size belongs in your everyday bag? Let’s measure it.

Show your own bottles beside a ruler using verified dimensions.
Demonstrate one named bag or holder; show the limits of that example.
Ask which real-world fit comparison viewers want next.

What to learn

Suggested manual review after seven days: record the specific fit questions still appearing. Do not claim fewer support questions without comparable support data.

Confirm first

Verified dimensions
The exact bag or holder used in the demonstration
Production assumption: one simple demonstration with existing products

Test next

Show the care process clearly

One sampled caption describes lid cleaning. Treat this as a tentative education idea.

Evidence: TT01

Proposed copy

The lid, step by step: a care walkthrough.

Lay out the lid and approved cleaning supplies.
Show only care steps your product team has verified.
Invite one follow-up care question instead of promising maintenance-free use.

What to learn

Record unresolved care questions after the test; use those questions to decide whether a fuller FAQ is useful.

Confirm first

Approved care instructions
Production assumption: one short demonstration

Evidence you can inspect

All URLs below are fictional, non-resolving example addresses.

TT01

How we clean the lid: three simple steps.

tiktok · 12,000 views · Published: 2026-10-01T09:00:00Z · Collected: 2026-10-04T09:00:00Z

https://example.invalid/tiktok/TT01

TT02

Our bottle sizes, side by side.

tiktok · 8,000 views · Published: 2026-10-02T09:00:00Z · Collected: 2026-10-04T09:00:00Z

https://example.invalid/tiktok/TT02

IG01

Which bottle fits your bag? Compare the dimensions.

instagram · 9,000 views · Published: 2026-10-01T09:00:00Z · Collected: 2026-10-04T09:00:00Z

https://example.invalid/instagram/IG01

IG02

Meet the autumn colors.

instagram · 15,000 views · Published: 2026-10-03T09:00:00Z · Collected: 2026-10-04T09:00:00Z

https://example.invalid/instagram/IG02